IT essential for businesses' green success

zdnetasia.com (Sep 16 2009) Carbon Footprint , Emissions

1. perspective Life is tough for IT management. Not only does it have to juggle the conflicting demands of 'business as usual' but many managers are now expected to add a layer of environmental concern to their workload. Except, of course, it's not expressed this way. If it were, it would get scant attention. No, it's expressed in business terms: "We must slash our energy bills." "We must comply with new regulations." "Our customers must see us as a good company to do business with." The primary way in which IT can help improve an organization's environmental performance is by saving energy. This saves the company money and may allow it do to things it otherwise could not--for instance, extend that data center because now it has the necessary power. (Read Full Article)

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