Once a Leader, Yahoo Now Struggles to Find Its Way

The New York Times (Sep 7 2011)

1. Yahoo has been one of the most-visited sites on the Internet since its glory days as a Web portal. Yet as the rest of the Internet moved on to social networks and mobile devices, Yahoo has failed to keep up. Multimedia Eyeballs, Not Dollars Related Blunt E-Mail Raises Issues Over Firing at Yahoo (September 8, 2011) Enlarge This Image Daniel Acker/Bloomberg News Carol Bartz, the former Yahoo chief, concentrated on original content, not social media, mobile apps or video technology. That became painfully clear Tuesday when Yahoo’s board abruptly fired its chief executive, Carol A. Bartz. She focused on bolstering Yahoo’s online media and original reporting, but neglected to develop the new social networking tools, video services or mobile apps that people now prefer to use. In that way, the tale of Yahoo’s misfortunes is not just one of management woes, but a vivid illustration of ... (Read Full Article)

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