1. Articles in category: Carbon Footprint

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    1. SMEs Must Turn Green Thoughts Into Green Actions

      According to a study released by the Business Performance Management Forum, 82% of Internet and e-commerce companies are thinking about green-based, ecological initiatives, but some companies have yet to act on their thoughts. The study, titled “Think Eco-Logical,” looks at the forces driving IT departments to make changes regarding their energy usage and other green initiatives; the study also shows that 97% of IT professionals say reducing carbon footprint is important but that little real action is underway. Eco-Awareness Derek Kober, program director of BPM Forum, says little action is underway because of education and leadership. "It's a combination of a need for more education as to the tangible business benefits that can be achieved through more ecological practices in the data center and the requirement for more leadership both within companies and in the community at large,” Kober says. “This is precisely why the Think Eco-Logical initiative is ...
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    2. Do Google's carbon offsets add up to much?

      Do Google's carbon offsets add up to much?
      Google, a company that runs power-hungry data centers, employs thousands of people, and operates a corporate jet, said on Wednesday that it was carbon neutral for the past two years. How so? Offsets. The idea of a carbon offset is to compensate for the greenhouse gas emissions of a company or person by investing in a project that reduces emissions from the atmosphere. Google sees offsets as an imperfect method for lowering their total carbon footprint, among other efforts. To detractors, offsets are essentially greenwashing when companies do little more than buy offsets to meet their environmental sustainability goals.
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      Mentions: Google InfoWorld
    3. Grading Google's carbon neutral claims

      Grading Google's carbon neutral claims
      Google reached its goal of becoming carbon neutral for 2007 and is almost entirely neutral for 2008, Google's Green Energy Czar Bill Weihl announced on the official Google blog Wednesday evening. In June 2007, Google had announced it was going to try to become carbon neutral by the end of that year ...
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    4. The Whys and Hows of Measuring Power in your Data Center

      The Whys and Hows of Measuring Power in your Data Center
      If your phone rings tomorrow and the CIO is on the line asking, "What are we doing about power consumption in our data centers?" what will you say? Typically, data center managers have not worried about power consumption, but this is quickly changing as 1) additional power is often not available, 2) the cost of power is becoming a significant cost of operating a data center and 3) companies are placing a higher value on green initiatives. Based on the simple premise that "you can't manage what you can't measure" data centers are undertaking steps to measure device-level power consumption. No longer do rule-of-thumb estimates suffice -- because they can turn out to be just plain wrong, leading to unnecessary and sometimes quite substantial costs. Devices that were thought to be consuming very little power may be consuming quite a lot, even while simply sitting idle doing no useful ...
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    5. Green IT Service Market to Grow to $4.8 Billion in 2013: Forrester

      The market for green IT services, fueled by the push by businesses to save money and improve efficiencies, could grow by as much as 60 percent a year over the next four years, according to a report from Forrester Research. The market could grow from about $450 million in 2008 to $4.8 billion in 2013 before leveling off in 2014, Forrester analyst Chris Mines said in his report, issued April 24. “In the context of a $500 billion global market for IT services in 2008, the $5 billion market for green IT services [in 2013] may look like small potatoes to vendor strategists,” Mines said in the report. “However, we expect that the visibility and strategic importance of green IT projects will put them near the top of many corporations’ consulting agendas.” Essentially, enterprises are going green and want to find vendors that can help them, from data center ...
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      Mentions: Cisco IBM
    6. VMware Helps Enterprises and Governments of All Sizes Go Green

      PALO ALTO, Calif.----VMware, Inc. , the global leader in virtualization solutions from the desktop to the datacenter, today announced that it continues to drive sustainability and socially responsible "green" initiatives for customers of every size in the private and public sectors across the globe.
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      Mentions: EMC Corporation
    7. Data Centre cooling - save up to 90% on energy costs (Stand W6 at Sustainability Live)

      Data Centre cooling - save up to 90% on energy costs (Stand W6 at Sustainability Live)
      EcoCooling, the UKs largest manufacturer and distributor of Evaporative coolers are now in a position to offer evaporative cooling systems for both data centres and server rooms. These systems will effectively reduce the running costs of cooling these areas by over 90%, giving potential pay backs of under a year and creating massive carbon savings as no harmful refrigerants are used in the process.
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      Mentions: Crac
    8. Argonne's Leadership Computing Facility working to get more science per watt

      ( DOE/Argonne National Laboratory ) Cooling a supercomputer consumes more electricity than is required to run the machine, even machines as powerful as the IBM Blue Gene/P -- called Intrepid -- at the US Department of Energy's Argonne National Laboratory. Though Intrepid is one of the fastest and most energy-efficient computers in the world, researchers at Argonne's Leadership Computing Facility ...
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    1. (1 articles) Uptime Institute
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