In praise (yes praise) of the data center big boys by Doug Mohney

Explore Views and Opinions on Green IT (May 16 2012)

Having been tarred and feathered on numerous occasions in Greenpeace drive-by PR papers, Facebook, Google and Microsoft are actually making forward progress in the battle to cut carbon emission.  B... (Read Full Article)

Comment Mentions:   Greenpeace   Google   Facebook

Happy Earth Day? No, Let's Get Angry! by Peter Judge

Explore Views and Opinions on Green IT (Apr 22 2012)

...ed a set of Green Enterprise IT awards honouring, some very different Green IT approaches including Facebook for its Open Compute project (sharing custom-built server designs) and Bell Canada for achieving a ......le to co-operate and share responsibility for anything is obviously subversive.  Now, my co-blogger Doug Mohney has pointed us to Greenpeace’s “hypocrisy” for not having a sustainable strategy itself, or transpa... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Uptime Institute

Academia, industry team up for better green data centers - By Doug Mohney

Explore Views and Opinions on Green IT (Nov 9 2011)

...nting the entire supply chain for data centers" have signed up as members including Microsoft, IBM, Facebook, Commscope, Bloomberg, General Electric, Corning Inc., Endicott Interconnect Technologies, Emerson ... (Read Full Article)

Comment Mentions:   Greenpeace   National Science Foundation   General Electric

reinventing the rack/server relationship - by Doug Mohney

Explore Views and Opinions on Green IT (Oct 26 2011)

...ing the relationship between the humble rack and the servers and other equipment that go into it. Facebook has taken a first draft at this with its Open Compute Project Server (www.opencompute.org), redesig... (Read Full Article)

Comment Mentions:   Facebook   Doug Mohney

Us government continues to lead on green by Doug Mohney

Explore Views and Opinions on Green IT (Oct 13 2011)

...etween production and consumption. Do you see where I'm going? The data center industry -- yes, Facebook, Microsoft, Google, and all the other big players out there -- should team up with the Department o... (Read Full Article)

Comment Mentions:   Google   Department of Energy   Facebook

Forecasting data center growth, energy consumption a tricky business - By Doug Mohney

Explore Views and Opinions on Green IT (Aug 11 2011)

...ir assumption to make that there is not an infinitely high demand for different ways to store data, Facebook, Twitter, and distribute video.  At some point, the rapid growth curve for more data will peak and ... (Read Full Article)

Comment Mentions:   Europe   Facebook   Doug Mohney

greenpeace shifts its sights to apple - by Peter Judge

Explore Views and Opinions on Green IT (Apr 25 2011)

...ative, a great industry-leading, information-sharing initiative which was summed up on this blob by Doug Mohney: “Wow!”  That campaign tipped over into parody, when Greenpeace, which regularly puts Facebook down for being  gossipy and frivolous, organised a record-breaking stunt: getting the most comments... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Amazon.com

Facebook's Open Compute- WOW! by Doug MOhney

Explore Views and Opinions on Green IT (Apr 20 2011) Servers

Last week, Facebook unveiled its Open Compute Project (www.opencompute.org). Talk about a paradigm shift!  The company ... (Read Full Article)

Comment Mentions:   Greenpeace   Google   Facebook

facebook and greenpeace, why can't they be friends? by Peter Judge

Explore Views and Opinions on Green IT (Apr 11 2011)

...sing to answer the question, talking about efficiency rather than carbon intensity. On this site, Doug Mohney calls Facebook’s campaign a “jihad” for its unreasoning character. It’s an interesting metaphor, given that jihad,... (Read Full Article)

Comment Mentions:   Greenpeace   Google   Facebook

More Green than you can shake a stick at by Doug Moheny

Explore Views and Opinions on Green IT (Apr 11 2011)

...reatened to "up the ante" whatever that means.   Will they dump a load of coal on the front lawn of Facebook's corporate HQ?  Or simply send out more press releases? --> In a couple of weeks it will be Eart... (Read Full Article)

Comment Mentions:   Greenpeace   Google   Yahoo

Greenpeace Jihad against Facebook Continues - By Doug Mohney

Explore Views and Opinions on Green IT (Mar 30 2011)

...ou'd think that Greenpeace would clean up its own house of "dirty" energy before continuing to flog Facebook for its data centers using a mix of coal and nuclear power.   But no, while its servers in Ashburn,... (Read Full Article)

Comment Mentions:   Greenpeace   Amazon.com   Google

Four Guidelines for the Green Data Center of 2015 - by Doug Mohney

Explore Views and Opinions on Green IT (Dec 2 2010)

...ing people want it to be.  In addition, one size of data center will not fit all;  Google/Microsoft/Facebook mega-centers are a far different breed than the lean-and-mean facilities which will be built in Afr... (Read Full Article)

Comment Mentions:   Google   Facebook   Doug Mohney

Green power buyers? You might be surprised - By Doug Mohney

Explore Views and Opinions on Green IT (Nov 3 2010)

...ectronics with PVCs and brominated flame retardants (BFRs).   Maybe Dell could buy some credits for Facebook's data center to balance the scales? Cisco is only at number twelve on the list (270 million kWh)... (Read Full Article)

Comment Mentions:   Greenpeace   Intel   Cisco

Skimming niches for greener power - by Doug Mohney

Explore Views and Opinions on Green IT (Oct 6 2010)

Comment "Good that Canada is leading the field with renewable power. Personally, my site http://www.lookrichforless.com is hosted at a webhost that ..." - jakobneu

...r and wind power.  Maybe next week Greenpeace will send them a pat on the back rather than flogging Facebook.   In the quest for more and better (i.e greener) power, a number of companies are working differen... (Read Full Article)

1 Comment Mentions:   Greenpeace   Europe   General Electric

Green servers in growing markets will lead to more power consumption - by Doug Mohney

Explore Views and Opinions on Green IT (Sep 30 2010)

...o deploy a small to mid-sized data center.   If you're not building a "mega-center" on the scale of Facebook, Google, Yahoo or Microsoft, you can easily tuck away a data center into a closet or a small office... (Read Full Article)

Comment Mentions:   New York Times   Google   Yahoo

Realistic actions, not symbols are needed for Green progress - by Doug Mohney

Explore Views and Opinions on Green IT (Sep 16 2010)

...ctricity -- there's at least one place in Iceland that fully qualifies -- rather than whining about Facebook and getting nowhere. "But it's the symbolism--"  The Obama administration may not want to highlig... (Read Full Article)

Comment Mentions:   Greenpeace   Iceland   Barack Obama

Carbon reduction through social pressure works -- occasionally - by Doug Mohney

Explore Views and Opinions on Green IT (Aug 17 2010)

...Greenpeace and other environmental organizations. Greenpeace has made a lot of fuss about flogging Facebook's data centers and their use of coal-burning power, racking up nearly 500,000 followers so far on ... (Read Full Article)

Comment Mentions:   New York Times   Greenpeace   Facebook

A Green Data Center Triple Crown - by Doug Mohney

Explore Views and Opinions on Green IT (Jul 8 2010)

..., save money, life is good. Greenpeace tarred the whole issue of green vs. non-green by calling out Facebook's new data center for using coal-generated power -- yet the organization doesn't have a problem wit... (Read Full Article)

Comment Mentions:   Greenpeace   Facebook   Doug Mohney

Power From Green Wellies - by Peter Judge

Explore Views and Opinions on Green IT (Jun 14 2010)

... basis of public image, rather than the best result. A few months back we had the brouhaha over Facebook's use of coal-generated electricity in its data centers, which turned out to be the same source of ......out to be a theoretical paper, and not exactly a practical proposition, according to fellow blogger Doug Mohney. Energy comes in many forms, and the main choice between them can be made on ... (Read Full Article)

Comment Mentions:   Greenpeace   Google   Facebook

in the great greenpeace versus mohney debate, i am switerland - by Paula Bernier

Explore Views and Opinions on Green IT (Apr 14 2010) Carbon Footprint

Comment "Hey what’s up? This is like my morning coffee, I mean your web blog, I’ve been an ignorant on so ..." - Jade Silcock

A recent report from Greenpeace talks about how cloud computing is driving companies like Facebook and Google to make ever-larger investments in data centers, many of which it says are being powered...... the Greenpeace report seemed to whip into a frenzy my usually serene industry buddy and co-blogger Doug Mohney. Here’s an excerpt from his blog: “Not content to clean up its own usage of coal-based energy, ... (Read Full Article)

1 Comment Mentions:   Greenpeace   Facebook   Doug Mohney

Greenpeace's latest data center drive-by shooting - by doug mohney

Explore Views and Opinions on Green IT (Apr 7 2010)

Comment "Nice post Doug. I still think there's a place for Greenpeace's whistleblowing, and as an SEO-chasing journalist, I have some ..." - judgecorp

...ce policies to "decouple" economic growth from rising greenhouse gas emissions, and once again uses Facebook as its whipping boy for bad energy choices. You may recall that Facebook was previously pilloried by Greenpeace because it's new Oregon data center gets power from the coal... (Read Full Article)

1 Comment Mentions:   Greenpeace   Google   Facebook

Green Effort versus Green Washing? By Doug Mohney

Explore Views and Opinions on Green IT (Mar 19 2010)

..."Don't throw stones in glass houses" award for its recent faux pas in doing a full-press PR roll on Facebook's datacenter in Oregon for buying electricity from a utility getting the majority of its energy fro... (Read Full Article)

Comment Mentions:   Greenpeace   Data Center Knowledge   Facebook