Do You Want the Good News First?

Explore The New York Times (May 21 2012) Fuel Cell , Cloud Computing

... then making sure people execute them. The leading companies driving this trend — Amazon, Facebook, Microsoft, Google, Apple, LinkedIn, Zynga and Twitter — are all headquartered and listed in America. Facebook, which ... (Read Full Article)

Comment Mentions:   Apple   The New York Times   Amazon.com

Apple's iCloud Data Center to Use Only Green Power

Explore eweek.com (May 19 2012) Construction , Fuel Cell , Geothermal , Solar

...has led to increasingly compute-dense facilities. More recently has been the rise of companies like Google, Facebook and Amazon—as well as the expanding businesses of established vendors like Apple and Microsoft—which are building massive data centers to power their Web-based businesses. Like most enterprises,... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Amazon.com

Are IT Data Centers Emerging as a 'Killer App' for Green Power? Part 1

Explore Renewable Energy World (May 18 2012) Construction , Emissions , Fossil Fuel , Wind , Cloud Computing , Servers

Last month, Greenpeace launched a series of coordinated protests at Amazon, Apple and Microsoft locations to draw attention to the companies’ use of GHG intensive fuels in powering their data cen......gy from the wind farms are provided to the local electric grid and sold to the local utility, while Google retains the renewable energy certificates (RECs) and applies them to energy used at their data cent... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Amazon.com

A Computer User’s Guide to Cloud Storage

Explore The New York Times (May 16 2012) Cloud Computing , Storage

...seamlessly across multiple devices: computers, laptops, smartphones and tablets. And of course, as Google, Microsoft, Dropbox and others compete for your business, the sheer amount of data to be shared and stored con... (Read Full Article)

Comment Mentions:   Google   Microsoft Corp

In praise (yes praise) of the data center big boys by Doug Mohney

Explore Views and Opinions on Green IT (May 16 2012)

Having been tarred and feathered on numerous occasions in Greenpeace drive-by PR papers, Facebook, Google and Microsoft are actually making forward progress in the battle to cut carbon emission.  But quiet progress does... (Read Full Article)

Comment Mentions:   Greenpeace   Google   Facebook

Bing Search Engine to Be Revamped as War Against Google Intensifies

Explore The New York Times (May 10 2012)

...on at the company about how to make Bing a more effective competitor to that other search engine — Google — and try to stem its considerable losses. In its last fiscal year, Microsoft reported operating losses from its online services division of $2.6 billion. Strengthening the ties... (Read Full Article)

Comment Mentions:   The New York Times   Google   Facebook

Microsoft gets earth-friendly, goes carbon neutral

Explore Technology News (May 9 2012) Construction , Fossil Fuel , Cloud Computing

...ill purchase renewable energy and carbon offsets," Turner said. Leading tech companies, like Apple, Google, Facebook, Amazon, and Microsoft, use massive amounts of energy, electricity and power. Greenpeace estimates that some individual ... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Amazon.com

Apple Buys Bloom Fuel Cells, Promises 100% Green Data Centre

Explore TechWeekEurope UK (May 2 2012) Construction , Emissions , Fuel Cell

...andfill sites, the company has announced, confirming speculation that Apple would be competing with Google for north Carolina’s pig manure. Landfills were named as a good source of methane in a recent Microsoft report which suggested data centres should be co-located with landfills or sites where agriculatura... (Read Full Article)

Comment Mentions:   Apple   Google   Peter Judge

Apple’s fuel cells will be powered by landfills

Explore GigaOM (Apr 30 2012) Construction , Emissions , Fossil Fuel , Fuel Cell

...and it is also being stopped from being released into the atmosphere in this process. Beyond Apple, Google and Microsoft are also interested in biogas projects. Biogas is still a very small source of power in the U.S. Ac... (Read Full Article)

Comment Mentions:   Apple   Google   Federal Energy Regulatory Commission

Apple is (finally) confirmed as Bloom Energy's customer

Explore GigaOM (Apr 30 2012) Construction , Power and Cooling , Emissions , Fuel Cell , Solar

...(gas emitted by decomposing organic waste). An increasing number of Internet companies, like Apple, Google and Microsoft, are experimenting with turning to biogas as an emerging source to power part of their data centers... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Google

Nordic Countries Increasingly Attractive as Sites for Data Centers

Explore The New York Times (Apr 30 2012)

...he Nordic countries are relative newcomers. But they have joined the contest at a time when Apple, Microsoft, Facebook and Google, among other companies, are competing with one another to create more energy efficient operations. ... (Read Full Article)

Comment Mentions:   Apple   The New York Times   Iceland

Apple promises to build 100 percent green data center

Explore Ubergizmo (Apr 27 2012) Construction

...nge and the continuous depletion of natural resources, Apple is facing a new challenge, not against Google or Microsoft, but with apolitical organizations backed up by customers who care about these issues. (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Google

Green Data Centers: Is It Worth Running a “Losing” Race?

Explore Triple Pundit (Apr 26 2012) Construction , Cloud Computing

...ve alternately held up the world’s largest IT companies and data center operators, including Apple, Google and Microsoft, for public applause or chastisement based on their energy usage, energy policies and environmental... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Amazon.com

Google Officially Launches Cloud Storage Service Google Drive

Explore Web Host Industry Review (Apr 24 2012) Cloud Computing , Storage

...ll be given 5GB of free storage, with the option to upgrade for a recurring monthly fee. On Monday, Microsoft announced that its cloud storage product SkyDrive would now include 7GB of free storage, or 25GB fo......itional free storage when users refer friends. Web hosts that offer cloud storage may not feel that Google Drive is much of a threat, especially if they offer managed email and security products ... (Read Full Article)

Comment Mentions:   Google   Web Host Industry Review   Microsoft Corp

What you need to know about data centers & biogas

Explore GigaOM (Apr 22 2012) Construction , Carbon Footprint , Fossil Fuel , Fuel Cell , Cloud Computing

... disclosed where it plans to get the biogas, and will use natural gas first, and eventually biogas. Microsoft is planning to develop a grid-independent fuel cell-powered data center, called the Data Plant, tha......ent plant or landfill site, and the data center will directly use the biogas produced at the plant. Google has also been researching — and has partly funded — a biogas project in North Carolina, but Google isn’t ... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Google

Apple and Greenpeace Trade Blows in Data Center Grudge Match

Explore Wired News (Apr 21 2012) Construction , Power and Cooling , Fuel Cell

...mitment from Apple to keep buying renewable energy, even as it expands the data center. That’s what Google has done, he says. “They’ve actually put data centers in locations where the grid’s not very green,......this with long term 20 year contracts for big chunks of wind,” he says. “Companies like Apple and Microsoft could be doing this as well. There are wind developers who would like ... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Google

Apple and Greenpeace in War of Words over Dirty Clouds

Explore Datamation (Apr 20 2012) Construction , Power and Cooling , Fossil Fuel , Fuel Cell , Cloud Computing

Greenpeace took aim at Apple, Microsoft and Amazon over how the companies are powering the data centers that house their fast-growing cloud......es are guilty of the same. In the organization's "How Clean is Your Cloud?" report (PDF), Facebook, Google and Yahoo! are hailed for their efforts to power their clouds from renewal energy sources. Greenpea... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Amazon.com

Letter to Ballmer, Bezos, Cook: Go to Iceland

Explore SmartPlanet (Apr 20 2012)

Dear Steve Ballmer, Jeff Bezos and Tim Cook - As CEOs of Microsoft, Amazon and Apple, you’re probably aware that the environmental group Greenpeace this week branded ......ive your cloud computing operations. It says that compared to other big IT companies like Facebook, Google and Yahoo, you use too much coal and nuclear, and not enough “renewable” power. “Three of the large... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Amazon.com

Greenpeace's clean cloud push: Hey, they've got a point

Explore Technology News (Apr 20 2012) Construction , Carbon Footprint , Fossil Fuel , Fuel Cell , Wind , Cloud Computing

...edit: Greenpeace) As such, data centers can and should be efficient. Leading companies -- Facebook, Google, Microsoft, etc. -- have done a lot of innovation over the past few years and spent lots of money to design ... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Amazon.com

Greenpeace Gives Apple a Valuable Lesson in Stakeholder Engagement

Explore Triple Pundit (Apr 20 2012) Construction , Fuel Cell

... report How Clean is Your Cloud, which was released earlier this week, focused on Apple, Amazon and Microsoft, which all scored badly for relying on coal and nuclear power for their data centers. For Apple, th......lectricity demand will triple by 2020. This magnitude drives Greenpeace to highlight companies like Google, Yahoo and Facebook that lead the way by moving toward powering their clouds with clean energy, as... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Amazon.com

Apple and Greenpeace Trade Blows in Data Center Grudge Match [Apple]

Explore Gizmodo, the Gadget Guide (Apr 19 2012) Construction , Power and Cooling , Fuel Cell

...mitment from Apple to keep buying renewable energy, even as it expands the data center. That's what Google has done, he says. "They've actually put data centers in locations where the grid's not very green,......d this with long term 20 year contracts for big chunks of wind," he says. "Companies like Apple and Microsoft could be doing this as well. There are wind developers who would ... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Google

Cloud's dirty laundry to be aired by Greenpeace

Explore crn.com.au (Apr 18 2012) Construction , Emissions , Fossil Fuel , Fuel Cell

... report. How service providers fare The report looks at Amazon Web Services, Apple, Dell, Facebook, Google, HP, IBM, Microsoft, Oracle, Rackspace, Salesforce, Akamai, Twitter and Yahoo. Google ranked high in Greenpeace’s overview, but more recent investments in Taiwan, Singapore and Hong Kon... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Amazon.com

Apple Defends Its Data Centers Against Greenpeace Report

Explore redorbit.com (Apr 18 2012) Construction , Carbon Footprint , Cloud Computing

... scorecard. There are some familiar faces to Apple who scored higher, however: Companies like Dell, Google, and Microsoft. (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Amazon.com

Apple contests Greenpeace's coal-fired data center claims

Explore macworld.com (Apr 18 2012) Construction , Power and Cooling , Carbon Footprint , Fossil Fuel , Fuel Cell

...eport, Greenpeace charged that Apple is “finding itself behind other companies such as Facebook and Google” because of a lack of transparency and commitment to renewable energy. Facebook was noted for its S...... for being more transparent about its energy use and committing to use renewable energy. Amazon and Microsoft however received low marks from Greenpeace, which said both “rely heavily on dirty energy to power ... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Amazon.com