Green Data Centers: Is It Worth Running a “Losing” Race?

Explore Triple Pundit (Apr 26 2012) Construction , Cloud Computing

...h have become more active in supporting policies to drive greater renewable energy investment. * Facebook, one of the largest online destinations with over 800 million users around the world, has now commi......ng community away from dirty sources of electricity. Taking a “glass is half-full” perspective, the EPA recently released its list of Top 50 “green-powered” organizations that are leaders when it comes t... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Amazon.com

Greenpeace's clean cloud push: Hey, they've got a point

Explore Technology News (Apr 20 2012) Construction , Carbon Footprint , Fossil Fuel , Fuel Cell , Wind , Cloud Computing

...policy, which is largely set at the state level and, in the absence of a national energy policy, by EPA regulations on coal power plants. Almost half of all electricity in the U.S. comes from coal, wh......very difficult to avoid in most areas. And in terms of actually lobbying for policy, Apple, Google, Facebook, et al. would almost certainly rather expend political capital on issues that directly affect ... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Amazon.com

The era of the 100 MW data center

Explore GigaOM (Jan 31 2012) Construction , Cloud Computing

The first phase of Facebook’s data center in Prineville, Oregon will have a capacity for 28 MW of power, points out Data Center......l electricity use for the world, and 2 percent of all electricity use for the U.S. At one point the Environmental Protection Agency predicted that data center power consumption in the U.S. would grow to 12 gigawatts by the end of 2... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Lawrence Livermore National Laboratory

Facebook Expands Green Open Hardware Push

Explore Home - eWeekEurope.co.uk (Nov 23 2011) Servers

... is a way to measure how efficiently a facility uses its energy; the closer to 1.0, the better. The Environmental Protection Agency has a standard PUE rate of 1.5. Facebook expects to get similar results as it builds new data centres, Michael said. Last month, company exe... (Read Full Article)

Comment Mentions:   Amazon.com   Intel   Google

Gartner: Top Ten Trends for CIOs, Infrastructure, the Enterprise

Explore cmswire.com (Nov 17 2011) Cloud Computing , Storage

Comment Mentions:   Gartner   Lawrence Livermore National Laboratory   Facebook

Facebook funds UT Arlington to discover energy efficiencies for computer centers

Explore Press Release & News Distribution (Nov 8 2011)

Facebook has made a multi-year commitment to work with a UT Arlington engineer for a National Science Founda......al Science Foundation project related to keeping massive data centers more energy efficient. The Environmental Protection Agency has reported that the energy used in 2006 by the data center industry was 1.5 percent of the total ... (Read Full Article)

Comment Mentions:   General Electric   Lawrence Livermore National Laboratory   Facebook

U.S. Tech Giants Become Alternative Energy's Fairy Godfathers

Explore news.thomasnet.com (Nov 8 2011) Fossil Fuel , Geothermal , Wind

...ed to bear fruit in both the near term and long term. Not to be outdone, social networking behemoth Facebook has decided to generate some green headlines of its own as of late. We learned in October that Zuck......, such as the process it went through to make its Prineville servers 38 percent more efficient than EPA standards, which the company says has cut operations costs by about 25 percent ... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Google

Looking forward: energy efficiency from the computer to the cloud

Explore Scientific American Blog Network (Oct 16 2011) Cloud Computing

...t systems is most of the time), but we didn’t focus on that in the paper. You also mention that the EPA’s Energy Star program has had a substantial impact on electricity consumed by office equipment be......consumers increasingly relying on data centers for many services (Netflix streaming, Apple iCloud, Facebook, Google search, etc.), how important is energy efficiency in a data center, and have there been any... (Read Full Article)

Comment Mentions:   Intel   Google   Lawrence Livermore National Laboratory

Google keeps its Googlers going via green buildings

Explore siliconrepublic.com (Aug 19 2011) Power and Cooling , Carbon Footprint , Solar

Comment Mentions:   Apple   Greenpeace   Amazon.com

Is There a Silver Lining for the Environment in Cloud Computing?

Explore Science News, Articles and Information (Aug 10 2011) Carbon Footprint , Cloud Computing , Servers

...s most efficient." Google Inc. has made the same claim of its centers over the years. And in April, Facebook launched the Open Compute Project, a collaborative effort to build one even better. The flurry of a......Dickinson, executive chairman of the Carbon Disclosure Project. A 2007 Energy Star report from U.S. EPA listed increased digital communication, record-keeping and financial transactions as forces pushing... (Read Full Article)

Comment Mentions:   Greenpeace   Google   Lawrence Livermore National Laboratory

Recession Saps Data Centre Power Growth

Explore Home - eWeekEurope.co.uk (Aug 2 2011)

...ritain's tech community? Recession Saps Data Centre Power Growth August 2, 2011 by Matthew Broersma Facebook Green Data Centre Building 43 Prineville top Tweet Data centre power usage has expanded significant...... figures. Data centre electricity use doubled from 2000 to 2005 and an influential study by the US’ Environmental Protection Agency (EPA) predicted it to double again from 2005 to 2010. Electricity used in data centres worldwide in 2010... (Read Full Article)

Comment Mentions:   Lawrence Livermore National Laboratory   Facebook

Report: Data Center Energy Use is Moderating

Explore Data Center Knowledge (Aug 1 2011) Cloud Computing , Servers

...ements anticipated in the report to Congress,” writes Koomey, whose 2007 report to Congress and the Environmental Protection Agency has framed most subsequent discussions of data center energy usage. Koomey says companies have been......of between 1.83 and 1.92, based on estimates of the average PUE reported in recent samplings by the EPA Energy Star Program and the Uptime Institute. While some cloud computing data centers have PUEs ... (Read Full Article)

Comment Mentions:   New York Times   The New York Times   Google

Data Centers’ Power Use Less Than Was Expected

Explore The New York Times (Jul 31 2011) Cloud Computing , Servers

...rvers to run more programs. The slowing of growth in consumption contradicts a 2007 forecast by the Environmental Protection Agency that the explosive expansion of the Internet and the computerization of society would lead to a d......ters and in the large data farms operated by companies like Amazon, Apple, Google, Microsoft and Facebook, there has been an increasing discussion about the growing percentage of the nation’s electricity t... (Read Full Article)

Comment Mentions:   The New York Times   Amazon.com   Google

Data Centers & IPv6: Why It Matters to You

Explore Data Center Knowledge (Jun 28 2011) Networking

...ted from more transparency provided by data center experts like Google, Yahoo, eBay, Amazon and now Facebook. These forward thinking companies have opened their “kimonos” so to speak, shedding light on their ...... reporting, maintenance, and even availability are affected by the newer IPv6. (1) According to the Environmental Protection Agency, in 2006 U.S. data centers had, on average, a PUE of 2.0 or higher, a number the agency ... (Read Full Article)

Comment Mentions:   Amazon.com   Google   Yahoo

green benchmarks and bacon sandwiches - by peter judge

Explore Views and Opinions on Green IT (Jun 27 2011)

...be completely different from someone else’s. Not just from some moral point of view (don’t count in Facebook, because that’s just people goofing off) but from other angles too. One user may want a server t......st time. But it is worth trying. The benchmark body SPEC has SPECpower - complex but useful. The EPA’s Energy Star program is working on how to make a sensible label ... (Read Full Article)

Comment Mentions:   Lawrence Livermore National Laboratory   Facebook   Peter Judge

Uptime Institute: The Average PUE is 1.8

Explore Data Center Knowledge (May 10 2011)

...rs, has previously said that the average PUE was around 2.5. Others cite an average of 2.0, and the EPA’s Energy Star program reported a 1.91 average PUE in 2009 data it collected more than 100 data cent......ment, revealing how much is lost in distribution and conversion. Large users such as Google, Yahoo, Facebook and Microsoft have reported industry-leading ratings in the 1.07 to ... (Read Full Article)

Comment Mentions:   Google   Yahoo   The Green Grid

How a Snapshot of a Green Data Center Can Be Misleading

Explore GigaOM (May 2 2011) Cloud Computing , Servers

About a month ago, Facebook launched its Open Compute Project, which unveiled the nitty gritty of its energy-efficient data cen......into making its data centers far more energy efficient as a competitive advantage. According to the Environmental Protection Agency (EPA), data centers account for over 2 percent of energy consumption in the U.S.; that number is set to ... (Read Full Article)

Comment Mentions:   Lawrence Livermore National Laboratory   Facebook

Top 10 Things Data Centers Forget About PUE

Explore | CTO Edge (Apr 28 2011) Cloud Computing

In light of the reaction to Facebook’s recent announcement of its new Prineville, Ore., data center, with its 1.07 power usage effective......) losses, and sometimes up to five to seven percent if the PDUs contain a transformer. In fact, the Environmental Protection Agency (EPA) even found that a majority of the 120 original Energy Star for Data Centers program participants d... (Read Full Article)

Comment Mentions:   The Green Grid   Lawrence Livermore National Laboratory   Facebook

Facts and Figures Behind Greenpeace’s Green Data Center Report

Explore GigaOM (Apr 26 2011) Monitoring

...ard last week? While much of the coverage of the report focused on the A-to-F grades ranking Apple, Facebook, Google, Yahoo, Microsoft, IBM and others, the report also laid out some broad categories where IT ...... Paradox in action. But the only solid evidence the report cites in that section comes from a 2007 U.S. Environmental Protection Agency report (PDF) that finds increasing IT efficiency will flatten or reduce total ... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Google

A Data Vault With a Green Complexion

Explore Data Center Knowledge (Apr 26 2011) Solar , Cloud Computing , Servers

Its located just 30 miles from a huge, extremely efficient Facebook data center whose debut triggered an avalanche of media coverage. But the BendBroadband Vault, whic......fficient building. The Vault also intends to gain acceptance as an Energy Star data center from the U.S. Environmental Protection Agency. The Vault will offer colocation, disaster recovery and cloud computing services. BendBroadband ... (Read Full Article)

Comment Mentions:   Greenpeace   Uptime Institute   Lawrence Livermore National Laboratory

What is a green data center?

Explore Environmental Information, Green News (Mar 22 2011) Cloud Computing , Servers

...se 30 to 100 percent more electricity per square foot than office buildings. (iStock) Updating your Facebook status, uploading vacation photographs onto Flickr, streaming an old episode of “The Office” on Hul......orage and processing – use an estimated 100 billion kilowatt-hours of electricity, according to the U.S. Environmental Protection Agency. That $7.4 billion annual light bill represents nearly 2 percent of the total U.S. electricity cons... (Read Full Article)

Comment Mentions:   Google   Uptime Institute   Lawrence Livermore National Laboratory

Energy Efficiency Guide: Data Center Temperature

Explore Data Center Knowledge (Mar 10 2011) Carbon Footprint , Cloud Computing , Servers

...he chillers, reducing the amount of energy required to cool the water and thus saving energy costs. Facebook retooled the cooling system in one of its existing data centers in Santa Clara, Calif., and trimmed......ngs compared to the test results,” said the report on the Clustered Systems technology, prepared by Lawrence Berkeley National Laboratory. Some are deliberately pushing cooling water temperature even further. IBM deployed a supercomputer... (Read Full Article)

Comment Mentions:   Intel   Google   ASHRAE

Analysis: Obama under pressure to delay EPA carbon rules

Explore uk.reuters.com (Jan 5 2011) Cap and Trade , Carbon Tax , Emissions

...rts to limit greenhouse gases, but don't expect it to call off its chief enforcer on climate -- the EPA -- without a fight. Congress failed last year to pass a climate change bill and into this vacuum...... Congress failed last year to pass a climate change bill and into this vacuum has been thrust the Environmental Protection Agency -- a symbol of government excess for the political right but an institution ... (Read Full Article)

Comment Mentions:   Barack Obama   Lawrence Livermore National Laboratory   Facebook

Inside the Race to Green Data Centers

Explore The New York Times (Dec 1 2010) Servers

...ergy use could nearly double by 2011, costing $7.4 billion a year. It’s enough of an issue that the EPA’s Energy Star program has launched a program to certify data center equipment as energy-efficient, ... (Read Full Article)

Comment Mentions:   Greenpeace   Google   Yahoo