Are IT Data Centers Emerging as a 'Killer App' for Green Power? Part 1

Explore Renewable Energy World (May 18 2012) Construction , Emissions , Fossil Fuel , Wind , Cloud Computing , Servers

Last month, Greenpeace launched a series of coordinated protests at Amazon, Apple and Microsoft locations to draw attention to the companies’ use of GHG intensive fuels in powering their data cen......t data center can be powered by fossil fuels and produce significant carbon emissions. In response, The Green Grid has established Carbon Usage Effectiveness (CUE) as a metric by which data center operators can gau... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Amazon.com

European Data Center Association to Launch at Data Centers Europe 2012

Explore Web Host Industry Review (May 8 2012) Construction , Cloud Computing

...n, Hitachi, Caterpillar, Joyent, Siemens and Scottish Development International and is supported by Microsoft, The Green Grid, eco, Data Center Pulse and the European Data Centre Association. The event includes an industry ex... (Read Full Article)

Comment Mentions:   Amazon.com   Fujitsu   Europe

Data Center Pulse IDs Top 10 Industry Challenges

Explore Data Center Knowledge (Mar 13 2012) Construction , Power and Cooling , Cloud Computing

... released in conjunction with last week’s Data Center Pulse Summit 2012 , which was held along with The Green Grid Technical Forum in San Jose, Calif. The 2012 list features some substantial changes from 2011 and p......vendors, who have traditionally been the intended audience for the Top 10. Large organizations like Microsoft, Yahoo, eBay, Google and Facebook have eliminated many of the bariers between facilities and IT, a ... (Read Full Article)

Comment Mentions:   Europe   Google   Yahoo

eBay Containers Push Frontiers of Efficiency

Explore Data Center Knowledge (Feb 27 2012) Construction , Cloud Computing , Servers

... efficiency and low environmental impact in data centers,” said Brad Brech, IBM representative and Green Grid board member. “The Green Grid is at the heart of this mission and the organization will continue to look for new and innovative w......, taking a modular, scalable, and forward-thinking data center design, and aligning ourselves with The Green Grid’s DCMM from the beginning.” Large users such as Google, Yahoo, Facebook and Microsoft ... (Read Full Article)

Comment Mentions:   Google   Yahoo   The Green Grid

The Green Grid: modularity is sign of maturity

Explore DatacenterDynamics (Nov 15 2011) Construction , Cloud Computing

...ced by multiple major Internet companies and providers of Cloud-based services. This group includes Microsoft, Google and Amazon. Download The Green Grid’s whitepaper on modular data centers here. (Read Full Article)

Comment Mentions:   Amazon.com   Google   Cisco

Data Storage and the Environmental Benefits of the Cloud

Explore Triple Pundit (Jul 19 2011) Emissions , Cloud Computing , Servers

The team at Microsoft has outlined their latest analysis of data center energy usage and opportunities for efficiencies i......ther capabilities. Many IT vendors and IT departments are working with industry consortiums such as The Green Grid and Climate Savers Computing to develop and promote guidance and tools that support IT energy effic... (Read Full Article)

Comment Mentions:   Accenture   The Green Grid   Carbon Reduction Commitment

Uptime Institute: The Average PUE is 1.8

Explore Data Center Knowledge (May 10 2011)

...rvey respondents said they did not know the PUE of their data centers. The PUE metric championed by The Green Grid compares a facility’s total power usage to the amount of power used by the IT equipment, revealing ......ng how much is lost in distribution and conversion. Large users such as Google, Yahoo, Facebook and Microsoft have reported industry-leading ratings in the 1.07 to 1.2 range. These ... (Read Full Article)

Comment Mentions:   Google   Yahoo   The Green Grid

European Data Center Efficiency Summit

Explore Perspectives (Apr 29 2011) Power and Cooling

Comment Mentions:   Amazon.com   Google   The Green Grid

Hot Ticket where EU gets priority, Google’s Data Center Summit 2011 in Zurich May 24

Explore greenm3.com (Apr 29 2011)

...ng solutions and geo-independent approaches to efficiency Joe Kava, Google; Dileep Bhandarkar, Microsoft; Jochen Berger, PlusServer; Chris Malone, Google 15:50 Panel discussion Mark Monroe, The Green Grid; Andre Oppermann, DeepGreen; Bruno Michel, IBM Research Lab; Jeff Monroe, Verne Global 17:00 ... (Read Full Article)

Comment Mentions:   Amazon.com   Google   Verne Global

Microsoft rewards data center managers for energy efficiency

Explore DatacenterDynamics (Apr 19 2011) Monitoring , Cloud Computing

...ilable renewable energy sources and with climates that allow for the use of air-side economization. Microsoft, member of the data center industry consortium called The Green Grid, fully supports data center efficiency metric the consortium has proposed. Support for these m... (Read Full Article)

Comment Mentions:   The Green Grid   Microsoft Corp

PUE: Time to Start Grading on the Curve?

Explore Data Center Knowledge (Mar 30 2011)

... installed, it’s absolutely feasible that your PUE could be 100-plus.” The PUE metric championed by The Green Grid compares a facility’s total power usage to the amount of power used by the IT equipment, revealing ......enter nears full utilization, which is one reason why large users such as Google, Yahoo and Microsoft report industry-leading ratings in the 1.1 to 1.2 rang So how do you make ... (Read Full Article)

Comment Mentions:   Google   Yahoo   The Green Grid

Data Center Sustainability Takes Center Stage at The Green Grid's Annual Technical Forum

Explore Yahoo! Finance (Mar 12 2011) Cloud Computing , Servers

...damentally changed the way we work, communicate, and live in the global economy,” said Rob Bernard, Microsoft representative and Board member of The Green Grid. “Organizations of all sizes have the opportunity to transform data centers from an operational bur... (Read Full Article)

Comment Mentions:   The Green Grid   Microsoft Corp

Data Center Sustainability Takes Center Stage at The Green Grid's Annual ...

Explore Home | SYS-CON MEDIA (Mar 2 2011) Cloud Computing , Servers

...mentally changed the way we work, communicate, and live in the global economy,” said Rob Bernard, Microsoft representative and Board member of The Green Grid. “Organizations of all sizes have the opportunity to transform data centers from an operational b... (Read Full Article)

Comment Mentions:   The Green Grid   Lawrence Livermore National Laboratory   Microsoft Corp

Innovation Drives Data Center Change

Explore Data Center Knowledge (Dec 21 2010) Cloud Computing

...e as a benchmark for improvement projects. The Power Usage Effectiveness (PUE) metric championed by The Green Grid has emerged as a key tool in designing more efficient data center buildings and systems. While stil......erfection. “PUE has become mainstream,” said Christian Belady, Director of Hardware Architecture at Microsoft’s eXtreme Computing Group. “This is really the first year that I did not see a single conference wh... (Read Full Article)

Comment Mentions:   Amazon.com   The Green Grid   James Hamilton

Green Grid Creates Metrics for Carbon and Water

Explore pcworld.com (Dec 2 2010) Monitoring , Carbon Tax , Emissions , Cloud Computing , Servers

The Green Grid consortium, which developed the widely-used PUE metric for measuring energy efficiency in data cent......id. PUE, or Power Usage Effectiveness, has been adopted widely in the past few years. Google and Microsoft often boast about their PUE numbers, and more enterprises are starting to calculate their PUE as a ... (Read Full Article)

Comment Mentions:   Greenpeace   Europe   The Green Grid

Emerson Cuts Power Use across Data Centers by 50%

Explore environmentalleader.com (Oct 28 2010) Construction , Cloud Computing , Servers

...cient Data Center LL Bean, Emerson Data Centers Use Natural Light to Reduce Power Use Emerson Joins Green Grid Related Topics Contracts & Installations Green IT Sustainable Facilities Jobs for Environmental Lea......ed on redesigning their data centers as a key way to reduce energy consumption. As another example, Microsoft’s latest sustainability report reveals that its data centers now consume 50 percent less energy tha... (Read Full Article)

Comment Mentions:   The Green Grid   LEED   Microsoft Corp

Microsoft: Green IT Means More Than a Low PUE

Explore in.reuters.com (Aug 15 2010) Servers

...tiveness has become the de facto standard for green IT around the world, but a new white paper from Microsoft says that PUE shouldn't be the only focus of an IT department. PUE -- the ratio of a data center......f a data center's energy use that goes to computing instead of HVAC or lighting -- was developed by The Green Grid to move the IT industry toward more efficient ... (Read Full Article)

Comment Mentions:   The Green Grid   Microsoft Corp

Microsoft: Green IT Means More Than a Low PUE

Explore GreenBiz.com (Aug 10 2010) Servers

...tiveness has become the de facto standard for green IT around the world, but a new white paper from Microsoft says that PUE shouldn't be the only focus of an IT department. PUE -- the ratio of a data center's......f a data center's energy use that goes to computing instead of HVAC or lighting -- was developed by The Green Grid to move the IT industry toward more ... (Read Full Article)

Comment Mentions:   The Green Grid   Microsoft Corp

Microsoft, TelecityGroup Win Design Honors

Explore Data Center Knowledge (Jun 30 2010)

Microsoft, TeleCityGroup and LAMDA Hellix Data Centers were among the companies cited for their innovation at......which is based in Greece, was recognized with the Best European Green Initiative award presented by The Green Grid. Apostolos Kakkos, Founder & CEO of LAMDA Hellix, said that the fact that the honor went to a compa... (Read Full Article)

Comment Mentions:   Europe   The Green Grid   Microsoft Corp

Earth Day warning for green IT

Explore UK technology news, reviews and analysis (Apr 22 2010) Carbon Footprint , Emissions , Cloud Computing

... uses just 3.8 per cent of renewable energy compared with 50.75 per cent coal and 38.7 nuclear, and Microsoft's Texas datacentre which uses just 11 per cent renewable energy. It also cited a 2008 study by Smar......lised that energy efficiency is cost efficiency," he said. Examples of such improvements include the Green Grid, an industry body aimed at helping datacentres monitor and reduce power use ... (Read Full Article)

Comment Mentions:   Apple   Greenpeace   Gartner

Google Leads Criticism Of Green Data Centre Rules

Explore Home - eWeekEurope.co.uk (Apr 16 2010) Servers

...by Google, who claim to represent most of the world’s most advanced data centre operators. Google, Microsoft and Nokia have all signed a blog post, which complains that a bid to extend a building efficiency s......” Results-based measurements include Power Usage Effectiveness (PUE) - a simple measure promoted by the Green Grid, which was adopted by several international bodies including the European Union earlier this month.... (Read Full Article)

Comment Mentions:   Nokia   Google   The Green Grid

Energy Efficiency Metrics Going Global

Explore Relocate (Apr 8 2010) Servers

...010 21:51 Written by Jeffrey Clark 0 Comments E-mail Print PDF In an April 5, 2010, press release, The Green Grid announced an important agreement between various government entities and industry groups concerning......nomy, the European Union Code of Conduct, and various industry groups, such as the before-mentioned Green Grid and the Green IT Promotion Council of Japan. The agreement specifies power usage effectiveness (PU... (Read Full Article)

Comment Mentions:   Intel   Google   Oracle

Group seeks advances in data center design

Explore Computerworld (Mar 22 2010) Cloud Computing

...e University of Missouri. A key player in the alliance is adviser Michael Manos, who previously ran Microsoft Corp.'s data center operations and is now building Nokia Corp.'s cloud infrastructure. His support stems......convinced of it at this point," he said. The new group's leaders say they don't aim to compete with The Green Grid forum, Uptime Institute and others but are frustrated with the rate ... (Read Full Article)

Comment Mentions:   Oracle   The Green Grid   Uptime Institute

10 Hot Tools For The Next-Generation Data Center

Explore IDG News Service (Mar 22 2010) Cloud Computing , Servers

...cording to business policy," Chalmers adds. 4. Power Efficiency Estimator and PUE Estimator Vendor: The Green Grid Consortium Price: Free What they do: Measure power efficiency of enterprise data centers Why it's i...... on power use and efficiency is worth noting – all the more if it's available at no cost. These new Green Grid tools, due out by month's end should help data center managers figure out ... (Read Full Article)

Comment Mentions:   Amazon.com   Intel   The Green Grid