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  4. AISO - Setting the Standard for Green Data Centers

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  8. Organizations in the News

    (22 articles) Microsoft

    (16 articles) Google

    (15 articles) IBM

    (11 articles) Cisco

    (10 articles) Intel

    (9 articles) Dell

    (9 articles) Pike Research

    (8 articles) Amazon.com

    (8 articles) Greenpeace

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  9. Countries in the News

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    (3 articles) United Kingdom

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  10. About the Editors

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    Lisa Rhodes Lisa Rhodes is Vice President of Marketing and Sales at Verne Global. Lisa Rhodes is responsible for all aspects of customer interaction, marketing and public relations. Over the past twenty years, she has held senior sales and operations roles in ...
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  11. People in the News

    (5 articles) Doug Mohney

    (2 articles) Peter Judge

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    (1 articles) Hossein Fateh

    (1 articles) Vivek Kundra

    (1 articles) George W. Bush

    (1 articles) Steven Chu

    (1 articles) Barack Obama

  12. Quotes

    1. “ The IT industry is being tasked to understand energy issues, reduce their costs and meet corporate governance commitments but there are few resources available for them to learn the skills necessary to achieve these objectives. ”
      By Philip Vandenberg
    2. “ Facebook appears to be on a path that will make breaking our addiction to dirty coal-fired electricity even more difficult. ”
      By Kumi Naidoo
    3. “ Greenpeace regularly uses Facebook to engage its supporters and their friends to hold corporations accountable for their environmental impact. ”
      By Kumi Naidoo
    4. “ Microsoft is a household name and securing this global project is a significant economic win for Virginia. ”
      By Bob McDonnell
    5. “ Our object here is to help customers build private clouds in an evolutionary way. ”
      By John Gilmartin

  1. Views and Opinions on Green IT

    1. Green Flash the next big thing? by Doug Mohney

      Explore Article Views and Opinions on Green IT (Sep 1 2010)

      Green Flash the next big thing? by Doug Mohney Silicon wonks are talking about flash memory being the next big thing to save energy in a high-volume data storage environment. In a recent blog post, consultant Pallab Chatterjee talks about a recent discussion at the Flash Memory Summit focused on how to build a sustainable “non-commodity” market for flash memory. Solid state drives (SSDs) are the “replacement of choice” for high-performance disk drives. SSDs average 75 percent less power per terabyte than hard drives – less power, means less HVAC, so life is good all around. The Flash (Memory) crowd is pitching the idea of “sustainable storage” with a ... (Read Full Article)

      Comment on Article Mentions:   Doug Mohney

    2. Storing energy is hard work by Doug Mohney

      Explore Article Views and Opinions on Green IT (Aug 26 2010)

      Storing energy is hard work by Doug Mohney The Next Big Thing in energy technology is more efficient storage. And you can quote me on that. But it isn't easy and new solutions are about a decade out. As I noted in an earlier column, you need a way to buffer/capture wind and solar energy. Current solutions basically are very Victorian, with lots of moving parts, ranging from high-tech flywheels to pumping water up a hill or compressing air in a big cavern. And there's always the brute scale solution: using a big battery (Read Full Article)

      Comment on Article Mentions:   Doug Mohney   Department of Energy

    3. Carbon reduction through social pressure works -- occasionally - by Doug Mohney

      Explore Article Views and Opinions on Green IT (Aug 17 2010)

      Carbon reduction through social pressure works -- occasionally - by Doug Mohney Two different methods of persuasive influence are being used to push companies and individuals to be greener, but the end-results are mixed at best. The public shame approach, standing on a virtual soap box and issuing press releases flogging a company for bad practices, is preferred by Greenpeace and other environmental organizations. Greenpeace has made a lot of fuss about flogging Facebook's data centers and their use of coal-burning power, racking up nearly 500,000 followers so far on (yes, you guessed it) Facebook for a campaign to get the social networking company to go to 100 percent renewable energy. Of ... (Read Full Article)

      Comment on Article Mentions:   New York Times   Greenpeace   Doug Mohney

    4. See all Views and Opinions on Green IT articles >>

  2. Featured Articles

    1. Now Where Did I Put Those Tiny Servers …

      Explore Article Data Center Knowledge (9 hours, 7 min ago) Container , Servers

      Now Where Did I Put Those Tiny Servers … The expo floors at last year’s Gartner Data Center Conference featured the Battle of the Data Center Containers, as the trade show floor was framed by three 40-foot containers from IBM, SGI and HP. But it’s not always easy lugging 30 to 40-ton containers around, and not all trade shows have space to accommodate them. To adapt, vendors are shrinking the container to fit on a table-top. (Read Full Article)

      Comment on Article Mentions:   IBM   SGI

    2. The Biggest Green Market? Seven Reasons Why It's Green IT

      Explore Article Greentech Media (10 hours, 44 min ago) Solar , Wind

      The Biggest Green Market? Seven Reasons Why It's Green IT Over the past few weeks, I've had a number of meetings with engineers, executives and investors and such, and I keep coming away with the same conclusion. The fastest-growing and arguably most attractive segment in alternative energy and energy efficiency lies in hardware, software and networking equipment. Yep, green IT. (Read Full Article)

      Comment on Article Mentions:   Greentech Media   General Electric   Intel

    3. Green Attack On Facebook: Unfair, But Could It Help?

      Explore Article Home - eWeekEurope.co.uk (13 hours, 27 min ago) Microblogging

      Green Attack On Facebook: Unfair, But Could It Help? Facebook has responded to criticism of its data centre strategy - and it seems Greenpeace isn’t being fair. But maybe that’s not the point. The Greenpeace campaign has got legs. The environmental campaigner has asked Facebook to “unfriend” coal, after it signed a long-term power deal with a PacificCorp, a utility that makes the majority of its power from coal. Facebook apparently doesn’t have a public green policy, and Greenpeace says it’s not as green as Yahoo or Google. (Read Full Article)

      Comment on Article Mentions:   Peter Judge   Greenpeace

    4. Greenpeace, Facebook & the Media Megaphone

      Explore Article Data Center Knowledge (Sep 1 2010) Geothermal

      Greenpeace, Facebook & the Media Megaphone None of the major facts have changed in the ongoing controversy in which Greenpeace International has objected to Facebook’s energy sourcing for its new data center in Oregon. But the environmental group managed to grab a fresh round of headlines today when a Greenpeace executive wrote a letter to Facebook CEO Mark Zuckerberg restating its existing grievances. (Read Full Article)

      Comment on Article Mentions:   Greenpeace   Nokia

    5. Capgemini Swindon Data Center Aims To Be Greenest In The World

      Explore Article big4.com (Sep 1 2010) Carbon Footprint , Fossil Fuel

      Capgemini Swindon Data Center Aims To Be Greenest In The World Douglas Farquahar, Head of Sustainable Outsourcing at Capgemini U.K has jumped squarely on the green data center bandwagon, and with good cause. A big portion of the company s revenues are generated through IT and when you consider the statistic that the green IT service sector is set to grow at a rate of 60% until 2013, it’s easy to see why companies like Capgemini need to make clear which side of the fence they’re on. Things are not always what they seem and that applies to information technology. It seems data centers are huge part of the IT wave ... (Read Full Article)

      Comment on Article Mentions:   Europe   Greenpeace

    6. On the GreenBeat: Solar Forecast Sours, 2 Million Smart Meters Installed Nationwide

      Explore Article The New York Times (Sep 1 2010) Solar

      On the GreenBeat: Solar Forecast Sours, 2 Million Smart Meters Installed Nationwide One hot topic right now is the future of the solar market, which is considered over-saturated. One writer, citing a conversation with a venture capitalist, calls this the “sunset of solar venture capital.” Noting analysts’ bearishness on solar going into 2011, the Motley Fool’s Travis Hoium bets on First Solar, but says Trina Solar and Yingli Solar also have a shot at making inroads into the residential and commercial market where SunPower reigns supreme. Jigar Shah at Cleantech Blog picks at Fool’s metric of cost per watt, saying widening efficiency gaps have rendered those numbers moot. “In any case, solar ... (Read Full Article)

      Comment on Article Mentions:   Steven Chu   Pike Research   Greenpeace

    7. VMworld 2010: Vendors Roll Out New Products

      Explore Article Data Center Knowledge (Sep 1 2010) Cloud Computing , Networking , Storage

      VMworld 2010: Vendors Roll Out New Products There was lots of news coming out of the VMworld 2010 conference Tuesday in San Francisco. General sessions were held and labs continued as vendors showcased their products and announced new solutions. NetApp supports VMware View 4.5. NetApp (NTAP) announced that the integration of its industry-leading unified storage technologies enable VMware View 4.5 customers to achieve enhanced storage efficiency and virtual desktop scalability, while improving desktop performance levels for end users. NetApp has integrated with VMware View 4.5 several critical operations such as backup and recovery, deduplication, desktop cloning, and storage system monitoring directly to desktop and server administrators. (Read Full Article)

      Comment on Article Mentions:   NTT America   Brocade

    8. Fujitsu stakes claim in green IT services

      Explore Article zdnet.com (Sep 1 2010) Carbon Footprint , Cloud Computing

      Fujitsu stakes claim in green IT services After a successful test in Australia, Fujitsu is launching a portfolio of green IT services that it says will help the average enterprise reduce its carbon footprint and energy costs. Kartik Ravel, senior director for Fujitsu enterprise business services, while the new offerings absolutely will address data center efficiency, they are more focused on changing user electricity consumption habits related to desktop and peripheral technologies. “A kilowatt is a kilowatt, regardless of what device it comes from,” he says. (Read Full Article)

      Comment on Article Mentions:   The New York Times   Fujitsu

    9. Is Apple About to Unleash the iDataCenter?

      Explore Article Data Center Knowledge (Sep 1 2010) Cloud Computing

      Is Apple About to Unleash the iDataCenter? Steve Jobs’ keynotes have been a boon to technology blogs, but have historically wreaked havoc with uptime at MacWorldExpo and Twitter web sites. Perhaps not so much anymore. Apple announced last night that it would live stream video coverage of today’s highly-anticipated product announcement (to Mac users, anyway). Hmmm … that sounds like that might require some serious infrastructure. Leander Kahney at Cult of Mac writes that today’s webcast will be used to load test the capabilities of Apple’s enormous new iDataCenter in North Carolina. “The broadcast will likely involve hundreds of thousands of simultaneous live video streams, maybe more,” ... (Read Full Article)

      Comment on Article Mentions:   IBM   eBay   At&T

    10. Sustainable Practices Can Lead To Business Savings

      Explore Article Home - eWeekEurope.co.uk (Sep 1 2010) Carbon Footprint

      Sustainable Practices Can Lead To Business Savings Technology specialist Capgemini says putting energy efficiency at the forefront of business will give long-term cost benefits to organisations. According to Paul Anderson, programme director for infrastructure outsourcing at Capgemini, sustainability is set to become ‘critical’ to businesses, as it comes under increasing scrutiny from governments and regulators. “It will be high on the agenda because of everyone becoming more aware of the requirements,” said Anderson. “In regards to business, for elements of sustainability and greening there can be massive savings and it will bring down the scale of their overall carbon footprint.” (Read Full Article)

      Comment on Article Mentions:   CRC

    11. Greenpeace Asks Facebook To ‘Unfriend’ Coal

      Explore Article Home - eWeekEurope.co.uk (Sep 1 2010) Carbon Footprint , Wind

      Greenpeace Asks Facebook To ‘Unfriend’ Coal Greenpeace has intensified its campaign against Facebook’s use of coal-fired electricity, with a letter to Mark Zuckerberg, and a Facebook group that now has half-a-million members. The head of the environmental campaign group has written directly to the boss of the social network giant, following news that Facebook plans to double the size of a data centre in Oregon which has been criticised for using coal-based electricity. At the same time, 500,000 people have signed up to ask Facebook to “unfriend coal“. (Read Full Article)

      Comment on Article Mentions:   Peter Judge   Greenpeace   Google

    12. Microsoft to Invest Half-Billion Dollars in Va. Data Center

      Explore Article GreenBiz.com (Sep 1 2010)

      Microsoft to Invest Half-Billion Dollars in Va. Data Center It appears that Microsoft's long-awaited "Gen 4" data center is about to become a reality, and will plant its roots in Virginia soil. The company's next-generation facilities, which we first profiled back in 2008, was officially announced by Virginia's governor, Bob McDonnell, who touted the significant economic kick the data center will bring to the area. (Read Full Article)

      Comment on Article Mentions:   Microsoft

    13. VMware Unveils Do-It-Yourself Cloud Building

      Explore Article Home - eWeekEurope.co.uk (Sep 1 2010) Cloud Computing

      VMware Unveils Do-It-Yourself Cloud Building VMware pulled the wraps off a series of new products and services on 31 August at its VMworld 2010 expo and conference here at the Moscone Center, all with the purpose of helping VMware users gain better control of their cloud computing deployments. In fact, by using these new assets, enterprises with VMware environments can basically go into the do-it-yourself cloud computing business. All of VMware’s new cloud infrastructure products and services run on VMware’s bread-and-butter vSphere platform. The new management controls include those for general management, security [three separate products], data centre services, and outside consulting services. (Read Full Article)

      Comment on Article

    14. Water Cooling Returns to IBM Mainframe

      Explore Article The New York Times (Sep 1 2010)

      Water Cooling Returns to IBM Mainframe IBM next will will begin shipping a computer with something that customers have not seen in a new mainframe from the company since 1995 -- water cooling. The new mainframe, dubbed the zEnterprise 196 , can operate with up to 96 processors versus 64 in the System z10 mainframe using about the same amount of power. (Read Full Article)

      Comment on Article Mentions:   Cisco   IBM   InfoWorld

    15. Dell Hawks Its New Modular Data Center

      Explore Article The New York Times (Aug 31 2010) Construction , Cloud Computing , Servers

      Dell Hawks Its New Modular Data Center Dell has been relatively quiet about its modular data-center products, but on Tuesday it showed off a new design it has started selling to large "hyperscale" customers, which include big Internet firms like Microsoft and Facebook. The first modular data centers, including one shown by Dell two years ago, used standard shipping containers to house servers and other IT gear. The containers are sturdy, relatively cheap and highly portable, but some vendors have found them a little inflexible. (Read Full Article)

      Comment on Article Mentions:   Cisco   IBM   InfoWorld

    16. See all featured articles >>

  3. News From Around The Web

    1. Companies Get the Basics of Green IT, But Lack Maturity

      Explore Article GreenBiz.com (Aug 31 2010) Carbon Footprint , Cloud Computing

      Companies Get the Basics of Green IT, But Lack Maturity SYDNEY, Australia — While awareness of green IT and energy used by a company's computing departments are widespread, a new survey sponsored by Fujitsu found that every area of green IT could use improvement ... (Read Full Article)

      Comment on Article Mentions:   United Kingdom   Fujitsu

    2. Climate Corps 2010: A Search for Leaks Lands Savvis $6M in Savings

      Explore Article GreenBiz.com (Aug 31 2010)

      Climate Corps 2010: A Search for Leaks Lands Savvis $6M in Savings Earlier this summer, I began my work as an EDF Climate Corps fellow at Savvis where I was charged with finding energy efficient solutions for the company's data centers. Now I stand here, two months later, still asking myself the same question I had when I first shook my manager's hand: "How is a young guy like me, with no experience in data centers, going to help?" (Read Full Article)

      Comment on Article Mentions:   Europe   Gartner

    3. Virtualization Enables Non-Profit Earth Rangers to Green Its Data Center

      Explore Article SOA World Magazine (Aug 31 2010) Fossil Fuel , Cloud Computing , Servers

      Virtualization Enables Non-Profit Earth Rangers to Green Its Data Center Earth Rangers is focused on working with children to help protect biodiversity. Our long-term goal is to partner with them to protect enough natural habitats to ensure the lasting survival of all species in Canada, where we are based. We take our mission to "Bring Back the Wild" seriously and run our organization with conservation and "green" values in mind. (Read Full Article)

      Comment on Article Mentions:   LEED

    4. Supercomputer ‘Watson’ Takes On Jeopardy!

      Explore Article Data Center Knowledge (Aug 31 2010)

      Supercomputer ‘Watson’ Takes On Jeopardy! “What is a supercomputer, Alex?” In the television game show Jeopardy! – where the answers are phrased as questions – contestants are usually the flesh-and-blood kind. This fall, the show will give a silicon-and-metal challenger a chance to compete against humans. The computer scientists at IBM Blue Gene Research project, which is dedicated to pushing the boundaries in supercomputing, will probably hold their collective breath as a computing system of their design competes on the game show, test-driving several years of intensive work on national television. (Read Full Article)

      Comment on Article Mentions:   IBM   Carnegie Mellon University

    5. Microsoft to Build Giant Data Center in Virginia

      Explore Article The New York Times (Aug 31 2010) Cloud Computing

      Microsoft to Build Giant Data Center in Virginia Microsoft is to build another large data center, this time in Virginia, despite scaling back plans for an earlier facility in Iowa. More News From IDG Latest Hardware Systems Stories From the IDG News Service CIO-New IT Drilldowns on Virtualization, Mobile, SOA Visit Infoworld's Green Tech Center Network World's Cisco Subnet-The Independent Voice of Cisco Customers Microsoft will spend US$499 million to build a data center in Mecklenburg County in Southern Virginia, the state's Governor Bob McDonnell announced in a statement Friday. About 50 people will work at the facility. (Read Full Article)

      Comment on Article Mentions:   Cisco   InfoWorld   Microsoft

    6. Researchers test energy saving in data centers

      Explore Article University of California (Aug 30 2010) Fossil Fuel , Servers

      Researchers test energy saving in data centers A consortium of researchers from the public and private sectors have embarked on a real-world experiment to gauge whether large computing facilities can operate on less power if they cut alternating current (AC) out of the equation. At the University of California, San Diego today (Aug. 30), engineers switched a set of servers in a campus data center to operate continuously on 380-volt direct current (DC) as part of a project that allows researchers to track in great detail the energy savings that servers and data centers can hope to achieve through a variety of architectural and procedural efficiencies, including ... (Read Full Article)

      Comment on Article Mentions:   Lawrence Livermore National Laboratory   Intel

    7. Microsoft Data Center Director Daniel Costello joins Google

      Explore Article greenm3.com (Aug 30 2010) Cloud Computing

      Microsoft Data Center Director Daniel Costello joins Google Data Centers are competitive advantages for the Internet companies, and how much you know about your competitors helps plan your future. Microsoft's Daniel Costello has been a heavily recruited data center executive for months (I think I count 8 from when I first heard he was being recruited) He finally made his decision ... to join Google, leaving Microsoft. Who is Daniel Costello? Daniel is the person in the center of this photo. (Read Full Article)

      Comment on Article Mentions:   Microsoft Research   Microsoft   Google

    8. How does a new datacenter benefit the community?

      Explore Article zdnet.com (Aug 30 2010)

      How does a new datacenter benefit the community? There is no question that the datacenter construction business is booming, and that previously unheard of places are getting a serious investment in technology and building, but when I read the stories in the local papers about the investment being made in the communities getting the new structures, it’s almost always clear that there is a serious disconnect between the realities of the datacenter and the understanding of the popular press. (Read Full Article)

      Comment on Article

    9. HP Unveils Cloudstart to Speed Private Cloud Deployment

      Explore Article The New York Times (Aug 30 2010) Cloud Computing

      HP Unveils Cloudstart to Speed Private Cloud Deployment Hewlett-Packard has unveiled CloudStart, a package that includes hardware, software and consulting services, and aims to speed up the construction of private clouds, it said on Monday. More News From IDG Latest Internet Stories From the IDG News Service CIO-New IT Drilldowns on Virtualization, Mobile, SOA Visit Infoworld's Green Tech Center Network World's Cisco Subnet-The Independent Voice of Cisco Customers CloudStart is offered by HP Cloud Consulting Services and will use the company's Cloud Service Automation tools, which helps enterprises with their cloud installations and provides automation tools to manage cloud-based applications, according to HP. CloudStart will also use its ... (Read Full Article)

      Comment on Article Mentions:   Amazon.com   Cisco   InfoWorld

    10. Red Hat Outlines Its Cloud Strategy

      Explore Article Data Center Knowledge (Aug 30 2010) Cloud Computing

      Red Hat Outlines Its Cloud Strategy Open source software specialist Red Hat (RHT) has laid out its vision for a comprehensive Platform-as-a-Service (PaaS) solution as a part of its Cloud Foundations. It's the latest company to unveil solutions aimed at bridging the corporate data center and the cloud. (Read Full Article)

      Comment on Article Mentions:   Amazon.com

    11. Climate Corps 2010: Four Ways to Plug in PC Power Management

      Explore Article GreenBiz.com (Aug 30 2010)

      Climate Corps 2010: Four Ways to Plug in PC Power Management My summer as an EDF Climate Corps Fellow making the business case for energy efficiency and carbon reduction at eBay Inc. has officially come to an end. Despite my uncertainty of finding low-hanging fruit in energy efficiency at an environmental leader like eBay, I found my stride and was able to calculate the energy savings of a number of computer power management solutions. (Read Full Article)

      Comment on Article Mentions:   eBay

    12. Apple Preparing Music-Themed Product Launch

      Explore Article Home - eWeekEurope.co.uk (Aug 30 2010)

      Apple Preparing Music-Themed Product Launch Apple’s 1 Sept. event in San Francisco will most likely involve a music-related announcement of some sort. The proof? The front of Yerba Buena Center for the Arts, where the shindig will be held, now features a giant image of an acoustic guitar with an Apple logo-shaped sound hole. The blog Apple Insider has posted an image of the building’s new decoration. (Read Full Article)

      Comment on Article Mentions:   Apple   Google

    13. Northern Virginia Data Centers

      Explore Article Associated Content (Aug 30 2010) Cloud Computing , Servers

      Northern Virginia Data Centers Northern Virginia data center providers such as CoreSite and Switch and Data (Equinix) in Reston, Equinix and Dupont Fabros Technology in Ashburn, and other area providers such as Savvis and AT&T; provide companies with well-connected, powerful and secure data centers without having to utilize corporate space, power and human resources to maintain the data center infrastructure. Many times the Ashburn and Reston data centers provide greater security, scalability, power density, and energy efficiency than a corporate in-house data center environment. In choosing one of the aforementioned third party Reston data centers or Ashburn data center, most companies gain access to ... (Read Full Article)

      Comment on Article Mentions:   DuPont Fabros Technology   At&T

    14. With HP Bid at $2B, Dell Mulls Options on 3PAR

      Explore Article Data Center Knowledge (Aug 29 2010) Cloud Computing , Storage

      With HP Bid at $2B, Dell Mulls Options on 3PAR Dell says assessing 3PAR offer after HP trumps bid – Dell Inc said on Sunday it was assessing its bid for 3PAR Inc after the data storage company’s board of directors late on Friday said Hewlett-Packard Co’s $2 billion offer was a “superior proposal.” From Reuters. Investors in 3Par are big winners – Regardless of who triumphs in the high-stakes battle to acquire Fremont tech company 3Par, the immediate winner in the bidding war between Hewlett-Packard and Dell will be 3Par’s investors, including top executives and three Silicon Valley venture firms that helped the data storage supplier get started 11 ... (Read Full Article)

      Comment on Article Mentions:   Forbes   EMC Corp.   Hewlett Packard

    15. From M&A to R&D, Cloud is Driving IT Activity

      Explore Article Structure Blog (Aug 29 2010) Cloud Computing

      From M&A to R&D, Cloud is Driving IT Activity Still wondering if cloud computing is the real deal, if it will find its way to a data center near you? I suggest looking back at the last several months (or year) of vendors girding their loins in preparation for an inevitable battle in the cloud. As I posit in my weekly column on GigaOM Pro, whether they’re buying, building or buddying up, vendors are surrounding their core competencies with everything they’ll need to compete in an increasingly integrated IT market. (Read Full Article)

      Comment on Article Mentions:   Cisco   Dell   Microsoft

    16. See all articles >>